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Our Story

Effertz Key Ranch is located in the north central plains of North Dakota. We market and sell around 80 Charolais bulls and 40 Salers bulls a year. Our goal has always been to select cattle whose genetics would strengthen the weaknesses of each breed while continuing to enhance their strong characteristics. 

Family has been the key to success.

Dating back to 1959, Effertz Key Ranch was built by Gerald "Pat" and Loretta Effertz. He began with breeding Charolais cattle and in 1975, he purchased part interest in the first Salers bull, Jet, to be imported into the United States. 

Today, Effertz Key Ranch is ran by Pat’s sons Roger & Kevin Effertz and son in law Bryan Dean, along with Pat’s two grandsons that play a large role, Kyle Effertz and Adam Dean. 

Our Challenge

We like the many things that each breed does to further the economical production of high-quality beef along every step of the ladder from conception to consumer. With these things in mind, in order to stay progressive and competitive we have implemented DNA testing our bulls for Leptin and PMCH. These genes lend to better carcass quality on the rail, and for the past few years we have been able to see this firsthand for ourselves. 

Effertz Key Ranch is a ranch built from the ground up, with hard work and a strong family backbone. The pride that has gone into this program most definitely is passed on to the producers who choose to use Effertz Key Ranch cattle.
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Our Goal

At Effertz Key Ranch we strive to breed sound, high-performing bulls that pass along strong genetic merit to their progeny to be sure that our customers calves are of the highest quality. Better bulls, better calves. 


Reach out to us in regards to any questions you may have about bulls or females we have for sale, and feel free to stop by the ranch for a tour of the cow herd! 

Champion Salers Bull
2022 National Western
Champion Charolais Spring Bull Calf
2022 National Western
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